The Rainbow IO - A lifestyle tourism concept with emphasis on sustainable tourism.
The Rainbow IO Accommodation
Besides being rewarded with the Rainbow Logo, each accommodation is assigned one of the seven rainbow colours and described according to its attributed element, as well as the senses/emotions most evident and triggered during a stay.
The Rainbow IO Activity - Tours
Being part of a lifestyle tourism concept based on sustainable development and focusing on Eco, Adventure, Wellness and Local Culture, each Rainbow IO activity reflects one of the Rainbow IO elements and meets the criteria of Sustainable Tourism.
The Rainbow IO Theme Group Trips
The Rainbow's themed trips are based on the Rainbow elements. An Ocean theme trip will therefore focus on activities related to water, like swimming, sailing, kayaking, snorkelling, diving or even traditional fishing.
The meals too, might be theme based; and as with the trips, may combine more than one element. Like, for example the elements Island and Synergy; would be reflected in activities that are focused on Earth/Nature and Wellness/Holistic themes. Such activities could include: a guided meditation in the forest; a visit to a social project or Eco-farm with an introduction to local healing herbs; a visit to a local flower essence therapist or essential oil maker; or a spa treatment involving traditional methods and island-grown ingredients.